Domino's Pizza Restaurant History Began In 1960 In Michigan
The Beginning of Domino's Pizza
Domino's Pizza is a well-known pizza chain that has been around for over 60 years. The story of Domino's Pizza began in 1960 in Ypsilanti, Michigan when Tom Monaghan and his brother James purchased a small pizza store called Dominick's. The store was later renamed to Domino's Pizza and the rest is history.
The First Franchise
In 1967, Tom Monaghan decided to expand the business and offered the first franchise to a friend. The first franchise opened in Mount Pleasant, Michigan and was a huge success. This led to the opening of many more franchises across the country.
Innovative Pizza Delivery
One of the reasons for the success of Domino's Pizza is its innovative pizza delivery system. In the early days, the company promised to deliver pizzas within 30 minutes or less. This promise was kept by using a system that relied heavily on technology and efficiency.
International Expansion
Domino's Pizza continued to expand rapidly and in 1983, the first international store was opened in Winnipeg, Canada. Today, the company has over 17,000 stores in more than 90 countries around the world.
The Introduction of Online Ordering
In 2007, Domino's Pizza introduced online ordering which made it easier for customers to order their favorite pizzas from the comfort of their homes. This move was a game-changer and helped the company remain competitive in the ever-changing fast-food industry.
The Rebranding of Domino's Pizza
In 2009, Domino's Pizza underwent a major rebranding effort. This included changes to the logo, menu, and even the recipe of the pizza. The new recipe was a hit with customers and helped to revitalize the brand.
Domino's Pizza Today
Today, Domino's Pizza is one of the largest pizza chains in the world. The company continues to innovate and stay ahead of the competition by introducing new menu items, using technology to improve efficiency, and expanding its online ordering system.
Conclusion
Domino's Pizza has come a long way since its humble beginnings in 1960. The company's innovative pizza delivery system, international expansion, and introduction of online ordering have all contributed to its success. Today, Domino's Pizza remains a popular choice for pizza lovers all over the world.